The bird like character is called "Kyoro-chan".
"Choco ball" is a long-seller candy in Japan.

Puff at the center of strawberry chocolate.

Ingredients:
Sugar, (including wheat) vegetable oil, whole milk powder, dextrin, rice puff, cocoa powder, lactose, nonfat dry milk, strawberry powder, syrup, emulsifiers (derived from soy), brighteners, perfumes, leavening agent, safflower red dye, acidity fee